How To Find The MOST Profitable Amazon Affiliate Products To Promote (Including Niche Ideas) 2023

Most people think that affiliate marketing is a scam. They couldn’t be more wrong. In fact, affiliate marketing is one of the best and most honest ways to make money online. You simply promote products you believe in, and if someone buys them through your link, you earn a commission. It’s as simple as that.

But finding good products to promote can take time and effort. You want to find profitable and relevant products for your audience. And then, you have to create content around those products, which can be challenging if you want to become an authority on the topic.

That’s where this guide comes in. we’re going to show you how to find the most profitable Amazon affiliate products to promote, including affiliate marketing niche ideas for those struggling for inspiration.

Why Should You Find the Most Profitable Amazon Affiliate Products? 

If you want to make money with affiliate marketing, then it’s important to find products that will convert. That means finding products that your audience is interested in and then creating content around those products.

Most affiliate marketers focus on Amazon products because they are incredibly popular, and the commissions can be pretty generous.

Not only commission matters. You also want to ensure that the products you promote match your audience’s needs and have a good conversion rate. On average, 9.87% of traffic on Amazon results in a conversion that is higher than other eCommerce websites. That might be because people trust Amazon more than other websites.

So now that you understand why it’s essential to find the most profitable Amazon affiliate products let’s dive into how to do it.

How to Find the Most Profitable Affiliate Products on Amazon?

Though it may sound daunting, finding profitable affiliate products on Amazon is actually quite not hard. Here are the steps you need to take:

1. Choose a Niche

Be it a blog, SaaS product, or affiliate marketing website; you need to find a niche first. This will help you narrow your search and make finding relevant products for your audience easier.

Here are some affiliate marketing niche-finding tips:

  • Use affiliate marketplaces like ClickBank to find profitable niches.
  • Search the website you are interested in and see their traffic on top pages. High-traffic pages will give you a quick idea about the related niche demand.
  • Research keywords related to your niche and see what products people are searching for.
  • Brainstorm niche ideas by researching popular keywords.
  • Look at what other affiliate marketers are promoting and how successful they are.

The next step is to find affiliate products that match your audience’s needs.

Your audience may be looking for products to help them with a specific problem. So make sure that the affiliate products you choose are related to this problem and offer a solution.

For example, if your niche is affiliate marketing, you should focus on affiliate tracking software or affiliate marketing courses that teach people how to start affiliate marketing.

Once you’ve chosen a niche, it becomes much easier to find profitable affiliate products on Amazon because you can focus your search on those products. So take some time brainstorming niches until something clicks for you.

Pro Tip: It’s also essential to choose a niche that is interesting and relevant to you so that creating content around it will be enjoyable.

2. Find the Most Profitable Products in Your Niche

See what value the affiliate product provides to potential customers. Is it solving a problem? Does it make life easier?

You also want to consider the competition in the affiliate niche. If there are a lot of affiliate products in the niche, you’ll have to work harder to make yours stand out.

You want to make sure that the affiliate products you choose are popular and have good reviews. The more positive feedback a product has, the better it will convert.

Also, look at the affiliate commission rates per the product category you promote.

3. Perform Keyword Research

most profitable amazon affiliate products

Let’s say you’ve chosen the coffee-making niche. Now it’s time to do some keyword research to find affiliate products related to this niche.

Start by searching for keywords related to the niche and see what products come up in the search results.

For example, if you type in “best coffee makers”, you will find a variety of affiliate products that could be relevant to your niche.

You’ll also want to use the Amazon affiliate program to see what affiliate products are available. You can search for affiliate products by keyword or category, so use this to narrow down your search and find the most profitable affiliate products in your niche.

Bonus Tip: Find only those keywords people are actually searching for to solve their problem.

4. Your Interests and Expertise In the Chosen Niche

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The saying, “if you love something, the money will follow,” definitely applies to affiliate marketing.

Pick affiliate products that you are interested in and have expertise in. This will make it easier for you to create content and promote affiliate products that your audience can relate to.

Plus, you’ll be more passionate about affiliate products that you have a personal interest in, which can help to make your affiliate marketing strategy more successful.

Also, if you are going to build an amazon affiliate site, in order to rank your content, as per the GOOGLE E-A-T update, it is important to showcase your expertise and authority in the affiliate niche.

So, ensure you have a fair amount of well-researched content written by you or any well-experienced person in the chosen product niche.

5. Product Prices and Availability

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Of course, affiliate marketing is still a business, and you want to make sure that the affiliate products you choose are profitable.

Look at the prices of affiliate products and make sure that you can earn a good commission from the sales. Also, try to find affiliate products with higher prices or recurring affiliate products to maximize your earnings.

Some expensive amazon affiliate marketing niches include; gaming, arts, painting, photography, and lifestyle.

Tip: Some products may be more expensive, but their commission percentage might be lower. So, choose the product that gives you a better commission rate and also has higher price points to maximize your profits. Visit the official list of Amazon Associates Program categories to get a better idea.

6. Online vs. In-Store Shopping?

When researching affiliate products, you also want to consider whether people are more likely to buy the products online or in-store.

Amazon has a seemingly endless selection of products, and shoppers increasingly turn to the internet for their grocery needs. However, brick-and-mortar stores still reign supreme when it comes to certain product categories. So think about where your audience is likely to make their purchases and go from there.

There are many products that you can promote as an Amazon affiliate marketer, but some products are more popular than others. For example, people are more likely to buy electronics and books online than they are to buy clothing or makeup. If you’re looking to make the most money as an affiliate marketer, you should focus on promoting products that people are likely to buy online.

7. Don’t Neglect Amazon Prime

most profitable amazon affiliate products

The most attractive feature amazon offers to its customers is amazon prime.

It’s essential to keep in mind that Amazon Prime members tend to spend more money than non-Prime members.

They also tend to buy more often, so it’s worth looking into Amazon Prime affiliate products you can promote.

These products are likely to be more successful since they appeal to people who already spend a lot of money on Amazon.

In addition, Prime members tend to be more loyal to Amazon, so if you’re looking for long-term success as an Amazon affiliate, you should consider promoting Prime products.

Top Profitable Product Categories/Niches for Amazon Affiliates

Here’s the list of Amazon affiliate niches that are highly profitable in terms of commission and have the potential to be very successful, such as;

  1. Amazon Games (20.00%)
  2. Luxury Beauty (10.00%)
  3. Amazon Explore ( 10.00%)
  4. Digital and Physical Music (5.00%)
  5. Physical Books ( 4.50%)
  6. Toys (3.00%)
  7. Computers and Computer Components ( 2.50%)

Source: Amazon Associates


How do you research product demand?

The best way to research product demand is to use tools like Google Trends. You can also look at the top-selling items in each category on Amazon or use keyword research tools to see what people are searching for regarding Amazon affiliate products.

How many ways we can promote amazon affiliate products?

You can promote amazon affiliate products in various ways, such as; creating helpful content and reviews about the product on your blog or website, influencers, creating email campaigns and newsletters, and using social media platforms like Pinterest, Instagram, Facebook, and Youtube.

Is it always better to go for the most profitable niche?

Not necessarily. It is important to consider the competition and search engine rankings when choosing a niche. If you choose a highly competitive niche, it may be difficult to rank in the search engines and make money with amazon affiliate sites. Therefore, it is important to choose a niche that is not too competitive and has enough search volume to make it worth your while.

Can I make money promoting Amazon products without a website?

Yes, you can make money promoting amazon products without a website. Read our dedicated guide on how to make money with affiliate marketing without a website.

Does the affiliate program Amazon cost anything?

No, the amazon affiliate program is free to join.

Never Settle For Average Products, Start Promoting Profitable

As an experienced affiliate marketer, we are sure you have heard it before; never settle for average products.

Always look for amazon affiliate programs that offer higher commissions, more potential customers, and products that you can feel good about promoting.

Give your affiliate marketing business a boost and start promoting amazon products with a higher chance of success.

Bonus SEO Tip: Only start amazon affiliate sites with a narrow niche. Refine your niche to a specific target audience, then focus on amazon products that meet their needs.

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